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PROGRESSION
Firestone administrators approached the MediaPost team to visually document the expansion and installation of their new exhaust scrubber system for the rubber production facility in Lake Charles, LA. This was an environmental improvement project that was installed to eliminate any harmful emissions that may come from the rubber dryers. The job presented to the MediaPost team was to capture the construction of the exhaust system from bottom to top and to create milestone videos during the entire process, over the 9 month period.
Our team came together and decided to use all of the camera equipment we had in order to capture this monumental task put before the Firestone crew. It was decided we would use a few permanent mounted time-lapse cameras to capture 24/7 footage of the work area. This proved invaluable because we were able to show some of the adverse weather conditions that the crew faced through the months of construction. We used many timelapse cameras on the ground while on location for the milestone events of the construction. Our hand-held cameras were all 4k, with some set to slow motion, in order to capture the complexity of some of the lifts and how precise the work really was for the crew. Lastly, to show the scope of the entire project, our drone was used to get a birds-eye view of how the entire project was coming together at the beginning and end of every milestone.
The MediaPost team was informed at the end of the project, all the milestone videos provided during the months of construction proved invaluable because the administrators at the Lake Charles facility were able to show their counterparts overseas exactly how things were progressing or what was causing delays. This kept the communication channels open and how to proceed next with the project. In the end, everyone was happy to have this visual log of the accomplishments that were made.
LandLocked Aviation Services is a nationwide company providing refinishing services to the airline industry for commercial, corporate and military.
Founded by Tyson Grenzenbach in 2009 with the help of a group of friends, this company has become synonymous with its clientele for passion, quality, and on-time delivery. They have three locations located in Lake Charles, LA, Oklahoma City, OK, and Indianapolis, IN. Its flagship location is in Lake Charles, LA at the Chennault International Airport.
For two years now, the MediaPost team has been given the task to help LandLocked Aviation by visually documenting their day-to-day procedures and processes, highlighting team members, building team morale, and showing the aviation community and the world what LandLocked does best. The online advertising campaign MediaPost has created has brought national and international recognition among LandLocked Aviation's peers.
The future is looking very bright for LandLocked Aviation!
Back in 2014, Sasol North America started one of its largest expansions in the company's history. Because of this, Sasol wanted to document every part of the progression of what it was going to take to get them to their end goal. Sasol transformed the small town of Westlake for what it needed in order to grow.
Over several years the MediaPost team took on the challenge of creating milestone videos every step of the way. Visually documenting the enlargement of an onshore dock, the widening of several roads in order to get equipment to its on-site location, installing new traffic lights, so it would be easier when new equipment arrived, the re-routing of a local river, and the installation of all the equipment needed in order to get the new plant up and running.
No matter what the challenge was MediaPost was there. We spent many man-hours, nights, and weekends in order to get the shots needed to tell the story of what it took for Sasol to achieve its goal.
